Ulta Beauty Faces Ultra-Backlash for Giving Platform to Man Pretending to Be Woman

Lauren Evans | Emma Waters | Kelsey Bolar •   October 20, 2022

After cosmetics superstore Ulta Beauty released a podcast Oct. 13 featuring a biological male who “identifies” as a woman discussing “girlhood” and “motherhood,” real women are promising to boycott the brand.

“I really think more women need to wake up to this nonsense,” wrote one Twitter user. “I think too many of us have stayed quiet because we don’t want to hurt feelings and are too concerned with being polite. I’ve had enough. I’m not going to be quiet. #WomanFace is disrespectful.”

https://twitter.com/ultabeauty/status/1580604338761650176

On today’s edition of “Problematic Women,” we discuss the fallout and how the company is dealing with it.

Also on today’s show,  some Democrats want to redefine infertility. We explain why it matters.  

And finally, we discuss the three high school girls from Vermont who were punished for asking a biological male to leave their locker room.

Tune in below.

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Lauren Evans
Lauren Evans | Contributor
Lauren Evans is the director of digital productions at The Heritage Foundation. She also oversees video and podcast production for The Daily Signal.
You can send tips to lauren.evans@dailysignal.com and follow him on X laurenelizevans
Emma Waters
Emma Waters | contributor
Emma Waters is a senior research associate with the DeVos Center for Life, Religion, and Family at The Heritage Foundation.
You can send tips to Emma.Waters@heritage.org and follow him on X emlwaters
Kelsey Bolar | Contributor
Kelsey was a senior contributor covering education reform and social issues such as abortion and same-sex marriage. Send an email to Kelsey.
You can send tips to kelsey.harkness@heritage.org and follow him on X kelseybolar
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